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76 days I have been actively participating in the #iamalivechallenge. Today I worked on putting the marketing knowledge I have gained to work. Nothing was hard, it just took longer than I expected.
I have spent about 12 hours getting an ad campaign ready. Made 4 web pages, graphics for Facebook, Twitter, Pintrest, a swipe file for mailing and entries in my Aweber autoresponder. It took longer than I thought it would. I am done with it for today but will back through it tomorrow looking for errors. I do still have on short video to make but other than that I am done creating.
I did have a rude awakening. I have been trying out GetResponse for my auto responder. I learned today that at the basic level GR is a plain old autoresponder. It sends emails and that is about it. You have to upgrade to get the technical features like tags and automation.
I am also using Aweber which gives me all the technical features that I have come to love. I can tag people on the list based on based on events occurring. I can create segments based on the tags. I can switch people from list to list. There are even more that I haven't used yet.
So, I am back to an Aweber advocate and damn proud of it.
What is your ideas about developing a customer avatar? Would having one help your marketing? Let me know in the comments below.
I have not gotten to +1 Success yet. Shame on me. It will be day 15 when I get there in a while.
For any of you who have not started the 30 day plan yet, here is the link
+1 Success 30 Day Plan!
It is free, so you have no excuse to not begin improving your business and life.
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